Color Range: A variety of 16 colors, offering a diverse range of shades for different eye looks.

Texture: Eyeshadows may have different textures, such as matte, shimmer, or metallic, providing versatility in creating various eye makeup styles.

Pigmentation: Good pigmentation for vibrant and noticeable color application.

Blendability: Eyeshadows should be blendable for seamless transitions between colors and easy customization of looks.

Longevity: Long-lasting formula to keep the eyeshadow in place throughout the day.

Packaging: Secure and aesthetically pleasing packaging, often with a mirror for on-the-go application.